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	<title>Comments on: Review of Effectuation</title>
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		<title>By: Bill Erickson</title>
		<link>http://www.billerickson.net/review-of-effectuation/comment-page-/#comment-52</link>
		<dc:creator>Bill Erickson</dc:creator>
		<pubDate>Sat, 13 Jun 2009 19:32:43 +0000</pubDate>
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		<description>It was more of a mental frame of reference that better describes how an entrepreneur operates.

It made me more confident in what I&#039;ve been doing. For example, there&#039;s a project I&#039;m working on now involving life sciences technology.  We wrote a b-plan that&#039;s &quot;good enough,&quot; and now we&#039;ve started forming partnerships with companies that will benefit from our technology (and benefit us of course). Instead of paralysis by analysis, we&#039;re going around to key companies and showing them our technology. We&#039;re basically saying, &quot;We have this great hammer and we&#039;re looking for the right nails. How could this help you?&quot;

My formal business education would say we&#039;re doing this wrong - that we should do extensive market research and find the market opportunity that has the highest net present value. But seeing similarities in what we&#039;re doing and the successful entrepreneurs have done makes me more confident in my intuition.</description>
		<content:encoded><![CDATA[<p>It was more of a mental frame of reference that better describes how an entrepreneur operates.</p>
<p>It made me more confident in what I&#039;ve been doing. For example, there&#039;s a project I&#039;m working on now involving life sciences technology.  We wrote a b-plan that&#039;s &quot;good enough,&quot; and now we&#039;ve started forming partnerships with companies that will benefit from our technology (and benefit us of course). Instead of paralysis by analysis, we&#039;re going around to key companies and showing them our technology. We&#039;re basically saying, &quot;We have this great hammer and we&#039;re looking for the right nails. How could this help you?&quot;</p>
<p>My formal business education would say we&#039;re doing this wrong &#8211; that we should do extensive market research and find the market opportunity that has the highest net present value. But seeing similarities in what we&#039;re doing and the successful entrepreneurs have done makes me more confident in my intuition.</p>
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		<title>By: eschipul</title>
		<link>http://www.billerickson.net/review-of-effectuation/comment-page-1/#comment-51</link>
		<dc:creator>eschipul</dc:creator>
		<pubDate>Fri, 12 Jun 2009 17:37:07 +0000</pubDate>
		<guid isPermaLink="false">http://www.billerickson.net/?p=1102#comment-51</guid>
		<description>Love this type of logic &quot;What can I do with these means?&quot;

It would also be interesting to hear what concrete actions or behaviors you changed as a result of this? Or did it drift back to being a mental frame of reference, but not one that led to immediate changes? Just curious...</description>
		<content:encoded><![CDATA[<p>Love this type of logic &quot;What can I do with these means?&quot;</p>
<p>It would also be interesting to hear what concrete actions or behaviors you changed as a result of this? Or did it drift back to being a mental frame of reference, but not one that led to immediate changes? Just curious&#8230;</p>
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